Professional Sim Rigs
Full racing simulators with high-performance wheels, pedals, and displays. The same rigs we run at Grid Lounge. Not stripped-down versions.
Bring the grid to your event.
Professional simulators branded to you, with transport, setup, staffing and coaching all handled on our side.
What it takes
A flat surface and power. We bring everything else, set it up before your guests arrive, and run it all day.
- Simulators
- One or two as standard, more if you need them.
- Day rate
- From $1,200. Travel and lodging quoted separately.
- Floor space
- About 40 sq ft per simulator, so 80 for a pair.
- Setup
- An hour for one simulator, 90 minutes for two.
What you get
The full setup, run by us.
Live Leaderboard
A real-time leaderboard tracks lap times and keeps the competition alive. Your audience will keep coming back to beat their score, and to beat each other.
Custom Branded Displays
Simulator displays are fully customizable with your company logo, event branding, or product visuals. Every lap your audience drives is branded to you.
Staffed and Coached
Grid Lounge staff attend every activation to handle setup, run the experience, and coach the drivers. We handle the racing while you focus on your event.
How it works
Three steps, and none of them are yours.
Reach Out
Tell us about your event
Fill out the inquiry form below with your event details: type of event, location, date, and expected attendance. We’ll follow up within one business day to talk through options and confirm availability.
We Handle Everything
Equipment, travel, setup
We transport, set up, and test everything before your guests arrive. No venue prep required on your end. Just point us to the space. If there’s a flat surface and power, we can make it work.
Your Audience Races
We run the show
Our team manages the entire experience on-site. We brief drivers, coach them through their sessions, manage the leaderboard, and keep the energy going all day. You get all the engagement, none of the logistics.
Pricing
Straightforward day rates.
Day rates cover equipment, staffing and operation. Travel and lodging are additional and quoted based on your event location.
Need more than two simulators? Reach out and we will work with you.
$1,200/ day
- One full professional racing simulator
- Live leaderboard display
- Custom branded simulator display
- Grid Lounge staff on-site
- Driver coaching and session management
- ~40 sq ft of floor space required
- Setup time: ~1 hour
Ideal for
Built for brands that want to be remembered.
- Trade Shows & Expos
- Product Launches & Reveals
- Grand Opening Events
- Corporate Conferences
- Automotive & Motorsport Events
- Brand Experiential Campaigns
- University & Campus Events
- Sports & Fan Experience Events
- Retail Activations
- Concerts & Festivals
It looks like your stand, not ours.
The simulator arrives in your branding: your logo on the displays, your colours on the screens, your event name on the leaderboard. The only Grid Lounge thing on the floor is the person running it.
That matters at a trade show, where every stand is competing for the same few seconds of attention. A queue forms around a racing simulator, and the queue is standing in front of your wall.
Why it works
A simulator holds a room.
People Stay Longer
Dwell Time
The average trade show booth visit lasts under two minutes. A racing simulator keeps people engaged for five to ten minutes per session, and they come back for another lap. More time at your booth means more time with your brand.
The Leaderboard Does the Work
Competitive Energy
A live leaderboard turns passive visitors into active competitors. People challenge each other, share their times, and pull in their colleagues to beat their score. Your activation becomes the most talked-about experience on the floor.
Your Brand on Every Screen
Brand Integration
Custom displays on every simulator put your brand front and center during every session. Not a logo on a banner in the background. Your brand is part of the experience itself. Every driver leaves with your name in their head.
Start a conversation
Tell us about your event.
We follow up within one business day to talk through options and confirm availability.
Every driver leaves with your name in their head.
Travel and lodging are quoted individually and included in your full activation quote.